Written by: Bora

Deciphering the Future

Consider this: the future is a vast, expansive landscape. Imagine it as a canvas with millions of tiny, interconnected dots. Each dot represents a piece of emerging technology, a new trend, or an innovative …
May 13, 2023

Embracing AI In Design

As a seasoned design practitioner that’s been in the industry for two plus decades, my journey has been profoundly intertwined with the dramatic evolution of digital product design. Over the years, the evolution has …
May 7, 2023

Machine Learning: A Revolution in Progress

You may have noticed something remarkable happening in the technology world since last December, something so astonishing it leaves you agog. Well, let me let you in on a little secret. It's not AI, …
May 1, 2023

Is AI Fast-Tracking Innovation?

Has Generative AI, with its colossal potential to create and innovate, become the latest buzzword in the tech industry? Yes, indeed. But does it promise to be the magic bullet that will make experts …
March 1, 2023

Navigating Design Leadership

Design leadership is a delicate balance, demanding the orchestration of customers' needs, the business's objectives, and your team's growth. This high-stakes game mandates vision, strategy, and empathy. As a design leader, you must constantly …
January 19, 2023

Modeling Behavior

With each beat of technology's quickening pulse, the crucial role of user experience engagement takes center stage, transforming not only interfaces but interactions. As a result, businesses must understand not only their platforms' tech …
May 30, 2022

Persuasion Design

As we stand in this age of unending data streams, coursing through our networked existence, the pursuit of even a fleeting moment of attention has evolved into a labyrinthine endeavor of epic proportions. This …
May 14, 2022

Guide: Heuristic Analysis

Heuristic analysis, a key tool for practitioners in Human-Computer Interaction, employs well-established guidelines to assess user interface design. These guidelines, derived from extensive research and practical application, allow us to detect potential usability problems …
August 9, 2021

Building Research Teams

When technology has established itself as an irreplaceable element of our daily existence, the future of a company is frequently tied to the excellence of its digital experiences. Hence, understanding the subtleties of user …
June 18, 2021

Qualitative and Quantitative Research

Have you ever considered why some products become an overnight sensation while others, despite similar functionality, languish on the sidelines? Is it pure luck or a testament to superior design? Neither. The true differentiator …
June 1, 2021

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